Most apps have taken TikTok’s lead, making an attempt to imitate the successful vertical video format. However TikTok can also be making its personal makes an attempt, growing a direct competitor to Instagram – and leaking the identify of the forthcoming app within the course of.

Customers have found that the Instagram rival is probably going named TikTok Notes, in keeping with screenshots shared by eagle-eyed viewers. Some customers have acquired pop-up notifications directing them to publish photographs on TikTok Notes, alerting TikTokkers that these may even be proven on “a brand new app for photograph posts”. Nonetheless, customers seemingly have the choice to not share these posts on the upcoming app. The message from TikTok reads: “Your present and future public TikTok photograph posts can be proven on TikTok Notes.”

Tweet could have been deleted

Information of TikTok’s photograph app got here final month, by means of one other leak. References to “TikTok Photographs” got here within the back-end code of the TikTok app. It appears now that the tentative identify has been modified, as TikTok is launching its foray into the photo-sharing house extra affirmatively.

As Mashable’s Christianna Silva reported, “We do not know if TikTok’s try to repeat Instagram will work in addition to Instagram’s copycat playbook has. However the app is pulling out all of the stops to take care of its maintain — and relevancy — on U.S. customers.”