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Spotify crosses the 600M month-to-month lively customers mark

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Spotify crosses the 600M month-to-month lively customers mark

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Streaming service Spotify introduced right now that the service now has greater than 600 million month-to-month lively customers. The corporate mentioned in its This autumn 2023 earnings report that it added 28 million customers within the quarter, which marks the second largest quarterly achieve within the firm’s historical past.

The Sweden-based firm famous that aside from having 602 million customers now, the service has over 236 million paid customers — a year-on-year progress of 15%. Moreover, Spotify mentioned that its year-end Spotify Wrapped marketing campaign, which provides insights to customers about what they consumed on the platform, drew greater than 225 million customers.

In November, the corporate introduced that premium customers within the U.S. can have 15 hours of listening time per thirty days throughout 200,000 titles. It additionally partnered with TikTok to let customers save a track in a clip on to the Spotify app.

 

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